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The Catalyst Team
Parker Pike: Partnership Architect, MBA, MS, APR

Parker is a graduate from the University of Notre Dame and has an MBA in marketing and MS in management. As Community Marketing Director, San Diego Union-Tribune, Directed Super Bowl '88 Host Sponsorship Program, including creation of a Special Section & partnership with 424 local businesses to support a fair pricing "Hospitality Program."

As Membership & Marketing Director, America's Cup Services - Program raised $5.3 million locally in 18 months to support America's Cup '92.

As Marketing Director, Birch Aquarium at Scripps, Designed & implemented the organization's first Corporate Partnership program in support of educational outreach & on-site exhibits. Designed, & implemented San Diego's largest environmental education partnership for local schools.

As President, Catalyst Marketing, Inc., Co-developed the largest environmental private-public partnership in San Diego history, secured cooperative financial & program support from the County, Port Authority, Caltrans & KGTV for a total of $2.2 million in coop support.

Associations:

  • Member: San Diego Convention & Visitors Bureau Marketing Committee, 1995 - 2000
  • Instructor: UCSD Extension & National University, Professor of marketing classes for over 20 years, including "Relationship Marketing" & "Cause Marketing"
  • Chair: Special Events Sub-Committee, City of San Diego/San Diego Convention & Visitors Bureau, 1998 - 2000
  • Chair: Advisory Committee, American Cancer Society, Boarder Region

 

The Catalyst Team

David C : : Brian H : : Parker P